You Have No Business Pitching That
You Have No Business Pitching That CB Barthlow, Director of Development – #TheShop “What we need to do is build a robust sales funnel, an automated drip campaign and content marketing strategy that will position us as a thought leader in the space; this will allow us to reach a diverse potential client base […]
Because We’re A Family
Because We’re A Family Luke Miller, President and COO – Shop Marketing and Creative Group The Shop is a small agency. Just a few full-time employees and numerous part-timers that help bring our internal family together. It’s how I envisioned it, it’s how it remains. You see, The Shop is a labor of love, nearly […]
Making The Leap from Corporate to Creative? Five Things You Must Do!
Making The Leap from Corporate to Creative? Five Things You Must Do Brittany Thomas, Senior Producer, Developer – Shop Marketing & Creative Group One sunny afternoon I was, again, for the fifth time that week, updating Salesforce with the same redundant information at my corporate job and I felt a spark. I looked out the […]
You Should Quit Your Job Today (4 Signs Your Current Job is Killing You)
You Should Quit Your Job Today (4 Signs Your Current Job is Killing You) CB Barthlow, Director of Development – Shop Marketing & Creative Croup I hope you have at least one person in your life who can be brutally honest with you. One person, be it friend, colleague, sibling or spouse who’s not afraid […]
Some Experiential Marketing Stats That Will Make Your Hair Stand Up
Some Experiential Marketing Stats That Will Make Your Hair Stand Up Brittany Thomas, Producer – Shop Marketing & Creative Croup Experiential marketing is a great way for brands to engage consumers through fun and memorable experiences. We can tell you that when a campaign is well executed and aligned with the target audience, consumers walk […]
A OR B? Why The AOR Model Isn’t Good for Anyone
A OR B? Why The AOR Model Isn’t Good for Anyone Luke Miller, President and COO – Shop Marketing and Creative Group As an agency executive, when you hear the term Agency of Record (AOR), you get excited, or at least you should… or at least you should if you’re old hat. That’s better; oId […]