ADIDAS | Becky Sauerbrunn’s 200th Appearance for Country

The What 

adidas asked us to create a special moment acknowledging Becky Sauerbrunn’s 200th cap appearance, a milestone which only a handful of athletes have ever reached.  

The How 

Our team created 200 bespoke posters representing each of Becky’s caps. These 1/1 posters were each signed by Becky herself.  

The Moment 

To celebrate such a monumental achievement, the framed posters were delivered to Becky’s friends and family all over the world along with a welcome letter, and they became the backbone of the digital tribute seen below.