LUKE MILLER FOUNDER OF SHOP MARKETING AND CREATIVE GROUP, AND A MEMBER OF THE FORBES AGENCY COUNCIL, CHIMES IN ON A CHALLENGING CAMPAIGN SMCG WORKED ON AND HOW SMCG BENEFITED FROM THE EXPERIENCE. ALONG WITH 11 OTHER COUNCIL MEMBERS, LUKE PROVIDES SOME GREAT INSIGHT INTO LESSONS LEARNED FROM PROJECTS PAST.
Source: Council Post: 12 Lessons Agency Professionals Learned From Uniquely Challenging Campaigns