Brands and Festivals: Our Favorite Unexpected Activations
Brands and Festivals: Our Favorite Unexpected Activations Brittany Thomas, Senior Producer – Shop Marketing and Creative Group Festivals are a great place to engage with consumers for a [...]
Brands Are Doing More Experiential Marketing. Here’s How They’re Measuring Whether It’s Working.
M&M’s, Jaguar, Mastercard and others seek direct connections and more meaningful relationships with consumers. We Didn’t Write This One, So You’ll Have To View Here: Brands Are [...]
Why Influencer Marketing Shouldn’t Influence Your Marketing Budget
Why Influencer Marketing Shouldn’t Influence Your Marketing Budget Brittany Thomas, Senior Producer and Developer – Shop Marketing and Creative Group Influencer marketing is not a new [...]
Real Love. I’m Searching for a Real Love
Real Love. I’m Searching for a Real Love. CB Barthlow, Director of Development – Shop Marketing & Creative Group I believe the great American songstress Mary J. Blige said it best when [...]
It Only Takes a Moment
It Only Takes a Moment CB Barthlow, Director of Development – Shop Marketing & Creative Group “The Rule of Seven” is an old marketing axiom. It asserts that a prospect needs to see or [...]
Some Experiential Marketing Stats That Will Make Your Hair Stand Up
Some Experiential Marketing Stats That Will Make Your Hair Stand Up Brittany Thomas, Producer – Shop Marketing & Creative Croup Experiential marketing is a great way for brands to [...]
