Brands and Festivals: Our Favorite Unexpected Activations Brittany Thomas, Senior Producer – Shop Marketing and Creative Group Festivals are a great place to engage with consumers for a [...]
M&M’s, Jaguar, Mastercard and others seek direct connections and more meaningful relationships with consumers. We Didn’t Write This One, So You’ll Have To View Here: Brands Are [...]
The Snapchat Spectacle Luke Miller, Executive Producer – Shop Marketing and Creative Group “6 billion dollars and he didn’t sell, what an idiot!” I once emphatically proclaimed to a friend. [...]
Are you a victim of this horrible thief? Luke Miller, President and COO – Shop Marketing and Creative Group Call the police! We’re all getting robbed point blank and no one is doing [...]
This is just fantastic. Taking over an iconic landmark with consumer driven content, touché France and Orange touché. Simple, engaging, and, relatively, safe. This will be a win for all parties. [...]
For one thing, how are you taking advantage of the fact that your customers are never offline? We didn’t write this one, so you will have to read it here: Why Everything You Know About [...]